AI Employees / Your workforce. Your infrastructure.
( Source-code product )

Stop
prompting.

Start
assigning.

The specialist workforce you can see, direct, and own.

Assign a campaign, search roadmap, roofing estimate, field quote, or inspection workflow instead of rebuilding context in a chain of prompts. Your specialists do the work while you control every approval, edit, model, and dollar.

See the workforce Checking access…
Morgan, the Operator AI employee, with a headset and task clipboard

10

core employees

104

complete employees

14

departments

( Not another chatbot shell )

Your whole workforce.
In one HQ.

See who is working, what they are making, where they are blocked, which model is running, what it costs, and what needs your approval, without digging through chat threads.

workforce.yourcompany.com

AR

Monday / Creative HQ

Good morning, Aaron.

03

Working

05

Queued

02

Review

$14.82

Today

Active campaign

72% COMPLETE

Launch the summer product campaign

4 deliverables · approve plan · $35 budget

1
2
3
4
5
MO

Morgan handed off 3 child tasks

Campaign plan approved · 2 min ago

Your workforce

MO

Morgan

Operator

Routing
LU

Luca

Graphics Designer

Working
MI

Miles

Video Editor

Working
01

Visible by default

Tasks, handoffs, events, costs, revisions, approvals, and deliverables live in the Task Room.

02

Guardrails by design

Choose autopilot, approve-plan, or step-by-step. Sensitive actions always stop for authorization.

03

State that survives

Checkpointed work can resume across retries, model switches, workers, and human edits without starting over.

( New / Workflow automation )

Build the operation.
Node by node.

Turn repeatable work into versioned workflows with triggers, forms, decisions, employees, approvals, waits, MCP tools, browser control, and durable run receipts.

Workflow / Lead to booked appointment / Draft v3

TRIGGER

New service lead

On success →

→

EMPLOYEE

Paige qualifies

On success →

→

CONDITION

Ready to book?

On success →

→

APPROVAL

Human sign-off

On success →

→

MCP CONTROL

Create CRM record

On success →

→

END

Booked

On success →

No clean API?→

Browser control

Verify service-area result

Approved domains / 12 steps

Versioned draftsLive debuggerDurable receiptsFailure routesPause + resume

Employee nodes

Use for judgment and creation

Give one specialist a clear objective, explicit inputs and deliverables, a budget, and only the tools that step needs.

MCP control

Use for structured system actions

Prefer MCP when a reliable tool or API exists. Discover the contract, validate arguments, and require approval for external or mutating calls.

Browser control

Use when the website is the interface

Set a narrow success condition, public-domain allowlist, and hard step limit. Every browser run starts behind human approval.

Start from a proven shape. Test before publishing, keep consequential actions behind approvals, inspect receipts, then automate only the stable parts.

Lead → appointmentReview recoveryEstimate follow-upSEO refreshCampaign production

( A campaign you can practice )

One brief. Two creative outputs. A review you control.

Try a workshop campaign with one square graphic and one short vertical video. This illustrative exercise follows Morgan, Luca, and Miles through planning, creation, and review.

  1. 01

    Morgan plans

    Provide the verified offer, brand assets, footage, budget, and reviewer. Review the proposed assignments before work begins.

  2. 02

    Luca and Miles create

    Give Luca the graphic brief and Miles the video brief. If the video needs the graphic, pass the approved artwork into that step.

  3. 03

    You review the result

    Open the exports and editable projects, check the offer facts, and review the run record. Approve the final versions before publishing.

Start with a deployed installation and your own provider credentials. These three roles are included in Core; provider usage and infrastructure are separate operating costs.

Get the campaign brief and step-by-step guide →

( New / Conversation AI )

Every conversation.
A workflow with a team.

Connect SMS, an iMessage bridge, web chat, email, WhatsApp, Instagram, Facebook, or a custom source. Give each step an objective, facts to collect, tools, success criteria, and exit routes—then hand the work to the right AI employee or person.

Conversation AI / Membership inquiry / Live workflow

AI active

Jordan R.

Downtown membership inquiry

Do you have a 6am class and a trial option?

Web chat / New lead / turn 1

Yes — which location works best for you? I can help narrow down the right class and capture a tour request.

Nico / Membership sales / turn 2

Downtown. I’m mostly looking for strength training.

Intent / Membership / turn 3

Current objective

Step 2 of 4

Confirm location, goals, and preferred tour window.

Location ✓Goal ✓Tour windowConsent ✓
01

Design the conversation

Build versioned objectives, ordered exits, required fields, waits, and timeout routes inside the visual workflow builder.

02

Connect any channel

Normalize provider events into one durable contract, then send replies back through a retryable outbound webhook.

03

Link the workforce

Route qualified leads, knowledge gaps, estimates, creative requests, or service needs to named employees with the context intact.

04

Keep people in control

Take over live, review replies, pause AI, resume safely, honor opt-outs immediately, and keep consequential actions approval-gated.

Test lab

Run the real agent, model route, workflow, action guards, and follow-up logic without delivering customer messages.

Conversation intelligence

Track qualification, booking intent, first-response time, lead score, sentiment, and per-agent performance.

Self-healing knowledge

Unknown business questions become reviewable knowledge gaps instead of fabricated answers.

Durable safety

New inbound messages suppress stale replies; failed turns move to a human queue; opt-outs cancel follow-up.

( Meet the employees )

Every employee.
A name and a job.

Every employee has a distinct name, role, and set of tools. Morgan carries the plan, Luca brings the drawing tablet, Miles handles the clapperboard, and every specialist in the directory has a clear job to own.

01Direction

Morgan

Operator

Normalizes the brief, builds the plan, routes work, manages approvals and budgets, and reviews the campaign as one system.

Morgan, the Operator AI employee, with headset and task clipboard
05Design

Luca

Graphics Designer

Builds ads, thumbnails, posts, carousels, campaign graphics, and editable visual assets.

Luca, the Graphics Designer AI employee, with drawing tablet and stylus
07Video

Miles

Video Editor

Cuts footage, adds captions, B-roll, music, pacing, and polished aspect-ratio variants.

Miles, the Video Editor AI employee, with clapperboard and play remote

Start with 10 employees. Expand to all 104 verified roles.

Complete now spans 14 departments, including gym operations, property management, automotive service, and finance.

Checking access…

New / Gym department

From first inquiry to a stronger member operation.

Seven gym specialists now cover membership sales, member success, programming, non-clinical nutrition planning, class capacity, trainer operations, and facility coordination.

Nico + Reese

Grow membership

Inquiries / tours / trials / onboarding / retention

Tori + Sage + Skye

Run the program

Programming / meals / classes / waitlists / capacity

Dane + Ari

Operate the floor

Trainers / consultations / equipment / facilities / incidents

( Website capability / condensed )

Assign the site.
Keep the source.

Lena handles multi-page websites. Owen handles focused landing pages. Both can use an editable visual builder or a revisioned Astro codebase that stays inspectable and portable.

Lena / WEB

Website Designer

Page architecture, reusable design systems, responsive structure, metadata, accessibility, and QA.

Owen / PAGE

Landing Page Specialist

Offer strategy, supported proof, objection flow, one CTA path, and a mobile-first reading order.

Choose the engine

Visual builder or Astro

Use drag-and-drop editing for straightforward work, real project files for code-level freedom, or let the employee choose.

( Shared creative truth )

AI made it.
You can edit it.

Humans and employees work on the same project through the same revisioned command system. No flattened PNG pretending to be a design file. No final MP4 with nowhere to go next.

Campaign / Launch film / Revision 18

( Campaign 01 )( 9:16 )

Make the launch impossible to miss

Built by
your team.

00:08 / 00:24

Same editor

Human and agent changes use the same operations.

Revision safe

Conflicts are caught before work is overwritten.

Preview = render

One composition engine from canvas to export.

Auditable

Every edit, approval, and artifact stays traceable.

( Buyer-owned by design )

Your team.
Your stack.
Your code.

01

Connect your providers

Route reasoning through Codex, supported Claude credentials, or OpenRouter. Select media providers separately.

02

Control the rules

Set per-role and per-task budgets, fallbacks, tool access, autonomy, and approval requirements.

03

Deploy privately

Run the application, workers, storage, and credentials on infrastructure controlled by your business.

04

Make it yours

Change the brand, workflows, employees, tools, templates, and product surface from an 80 to 90% complete foundation.

The launch stack

Modern parts. One deployable system.

The architecture is designed for extension without trapping your creative projects inside a proprietary black box.

Next.js 16
React 19
Convex
Cloudflare R2
HyperFrames
Railway / Docker
Clerk
FFmpeg
TypeScript
Checking access…

( Build the business case )

What would your
perfect team cost?

Choose the roles you would hire, adjust salary, benefits, tools, implementation, and usage, then compare the first-year cost structures with every assumption visible.

Interactive team calculator

Build the human team. Match the AI employees. See the full model.

Build your team

Research library

Cost guides, strategy, and the Hyperflow case study.

Explore the resources

( Straight answers )

Before you build your team.

AI Employees is a self-hosted AI workforce platform sold as editable source code. It combines named employee roles, visual workflows, Conversation AI, approvals, and editable project outputs. You deploy the platform on infrastructure you control and connect your own supported model and media accounts.

A deployed AI Employees installation, working model and media provider credentials, approved offer details, brand assets, source footage if you want video, and a named reviewer. Morgan, Luca, and Miles are included in Core. Set your own task budget and plan for provider usage and infrastructure costs separately.

Compare the offer facts and destination with your brief, open the exported files and editable projects, watch the full video with sound, and review outstanding questions in the task history. Approve the exact final versions before publishing.

No. AI Employees is a deployable source-code foundation designed to run on infrastructure you control. You connect the supported model and media accounts you want to use.

The $999 Core package includes 10 core AI employees. The $1,799 Complete package currently includes all 104 verified employee roles across 14 departments. Both include the same buyer-owned platform, workflow builder, Conversation AI, MCP and browser controls, source code, deployment path, and one year of updates.

Use the filtered workforce directory on this page to see every employee and job. Core includes the 10-person creative team. Complete adds 94 specialists across growth, SEO, front-office operations, construction, field services, gym operations, property management, automotive service, and finance.

Build versioned workflows from triggers, forms, live conversation objectives, conditions, data, employee assignments, approvals, waits, safe action proposals, MCP control, browser control, and recorded outcomes. Conversation steps can qualify leads, collect fields, schedule consent-aware follow-up, route opt-outs, and hand work to the right employee or person.

The normalized conversation runtime supports web chat, SMS, email, WhatsApp, Instagram, Facebook, and custom sources. An iMessage bridge or other provider can connect through the documented adapter contract. Your source controls inbound normalization and outbound delivery while the workflow controls objectives, exits, waits, approvals, and employee handoffs.

Use MCP when the target system exposes a reliable structured tool or API. Use browser control when a public website is the only practical interface. External or mutating MCP calls require approval, and every browser run uses approval, declared public domains, a hard action limit, and a completed-or-blocked receipt.

Yes. Employees modify the same source projects humans edit. Graphics, decks, motion, and video remain structured projects instead of becoming flattened AI images or opaque chat attachments.

Yes. The routing layer is designed for Codex, supported Claude API or cloud credentials, and OpenRouter, with media providers selected separately. Provider rules, fallbacks, and budgets stay visible.

Yes. The product includes an employee extension path so a buyer can add a manifest, prompts and skills, tool access, routing defaults, quality gates, and tests without rebuilding the platform core.

One year of code updates is included in both packages. There is no separate update add-on at checkout.

The DevLaunch collection

Explore all our products.

Pick the tool you need. Or get the collection with All Access.

CleanOps crew dispatch board with synthetic cleaning visits

CleanOps

Cleaning business software

Book the clean, dispatch the crew, review the work, and invoice the customer. Residential and commercial software you own.

Checking access…
HyperProposal signing field editor in a fictional workspace

HyperProposal

Proposals & signing

Create proposals, quotes and templates, collect electronic signatures, and manage client workflows with software you own.

Checking access…
HyperSEO local test website overview

HyperSEO

SEO & analytics

Audit websites, connect search and conversion evidence, and review, implement, verify and restore supported SEO fixes.

Checking access…
Hyperchat visual automation builder

Hyperchat

Social automation

Automate conversations, schedule social content, and manage client workspaces with software you own.

Checking access…
Stockroom inventory overview

Stockroom

Inventory management

Manage products, supplies, equipment, and custom labels in a workspace you own.

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Build app creation workspace

Build

AI app builder

Build websites, portals, and internal tools with a visual workspace you own.

Checking access…
AI Employees command center

AI Employees

Your AI workforce

Put specialist AI employees to work across sales, creative, and operations.

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HyperTask project board

HyperTask

Project management

Bring projects, tasks, and client work together in a platform you control.

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VideoFlow recording interface demo

VideoFlow

Record & share video

Record, edit, transcribe, and share video with your own branded platform.

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VideoFlow Rooms meetings dashboardPrelaunch

VideoFlow Rooms

Meetings & webinars

Host branded calls, workshops, and webinars on your own infrastructure.

Checking access…
SendCanvas visual email editorBeta

SendCanvas

Email marketing

Create campaigns, emails, forms, and automations with your own providers.

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GoSeedly migration app start screen

GoSeedly

CRM migration kit

Export, review, and move supported CRM records into your Seedly installation.

Checking access…
Murmur desktop dictation overview

Murmur

Voice to text

Turn your voice into text with a desktop dictation app and local models.

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FlowForms conditional form demo

FlowForms

Open-source forms

Build forms with conditional logic, file uploads, and a database you own.

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Software and source-code products. Hosting and third-party services are separate. See each product for details.

Customer experiences / Trustpilot

What customers say
about DevLaunch.

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Selected excerpts from reviews of DevLaunch training, software, and services. Individual customer experiences across DevLaunch.